Mizuno
Mizuno
In their store they offered sporting goods and in 1907 they started selling made-to-order sportswear.
Mizuno - Big in Japan
Basically, it is thanks to Mizuno that baseball is still so popular in Japan nowadays. The Mizunos were enthusiastic about the baseball culture in the USA and produced baseballs and gloves as well as the appropriate clothing. In 1910, the first sports shoe from Mizuno followed, what a surprise, a baseball shoe. But also other sports were later served with products from Mizuno, such as tennis or performance shoes for athletics. As early as the 1930s, Mizuno set up a test laboratory to put their own sporting goods to the test and constantly improve them. In the 70s, they released the M-Line, where the shoe models were adorned with a large M on the side. Because of the similarity to adidas' three stripes and the M on Karhu shoes, an alternative was sought. At the beginning of the 80s, there were hundreds of ideas, but only one could prevail, the birth of the Mizuno Runbird. The Roadrunner was from now on the logo of the brand, it symbolized endurance and speed and was fits perfectly for a sporting goods manufacturer. An entire line of items was directly dedicated to the bird, including sneakers, of course. In 1997, the Mizuno Wave Rider made its debut and since then there have been over 20 different versions of the classic.
