POLO Ralph Lauren

With Polo Ralph Lauren, we present you today a new brand at Overkill. The clothing brand POLO is iconic and we are delighted to present you with the latest collections.Polo by Ralph Lauren was founded by the designer of the same name in 1967 in New York. Already at a young age, Ralph Lauren was interested in fashion and worked in a boutique. After a first collection, which contained only ties, he then designed complete clothing lines for men, in 1970 women's apparel followed. Ralph Lauren has no fashion design degree or training as a tailor, and yet today he is one of the most famous designers in the world. After outfitting various Hollywood films with costumes, Ralph Lauren's fame grew. One of Ralph Lauren's absolute classics is the polo shirt. Initially, it was designed to protect riders from wind during polo sports. From the sports field, the polo shirt began its triumphant march in fashion. It was the equestrian sport that gave POLO its brand name and, of course, one of the most famous logos in the world, the embroidered polo rider on the chest. In 1972 RL released its first polo shirts and the fact that you had the choice of 24 different colors is another indication of the efficiency of Ralph Lauren. Meanwhile, the Ralph Lauren polo shirt has been around for over 50 years and has fans from all walks of life. However, it should be mentioned here that Ralph Lauren has never played polo himself. Since its inception, the brand has developed countless sub-brands under the umbrella of Ralph Lauren Corporation. The range extends from clothing, accessories, watches and jewelry, to perfumes and home furnishings. Ralph Lauren is one of the successful fathers of the preppy look, with designs inspired by neat school uniforms. Ralph Lauren products are in the upper mid-price segment and the quality speaks for itself. In the mid-90s, also thanks to the hip-hop wave, a very specific brand spilled along, we are talking about POLO SPORT. While the classic clothing of Ralph Lauren is rather subtle and restrained, there was a little more freedom with Polo Sport. The clothing was cut extra boxy, the logos were big and the colors were brightly vibrant. Until today, a worldwide fan base has held and Polo Sport is after some break one of the most successful labels of Ralph Lauren.

You get from now on always the latest pieces of Polo Ralph Lauren and Polo Sport in our online shop.