Merrell: A success story in the outdoor world

Merrell is a brand born out of a passion for outdoor adventures and has become synonymous with quality, comfort, and innovation over the years. Since its inception, Merrell has continued to evolve and is now one of the leading brands in outdoor footwear and apparel. In this blog post, we look at the history and development of the Merrell brand and highlight some of its most notable models. Merrell sneakers are a new addition to Overkill's brand portfolio.

The history of Merrell

Clark Mathis and John Schweizer were executives at the Rossignol brand. Both were outdoor enthusiasts themselves and wanted to use their personal and professional experience to establish a new brand. They found the perfect third partner for their endeavor in Randy Merrell. Randy was a shoemaker who made customized and highly acclaimed hiking boots. In 1981, the three founded a company that would bear the name MERRELL. The trio had a clear vision: to develop high-quality, high-performance hiking boots that combined comfort and durability. As early as 1982, the first affordable high-performance shoe was launched on the market. The outstanding quality and comfort laid the foundation for the brand's success. In the following years, Merrell expanded its product portfolio and developed into a comprehensive outdoor brand. Innovation and a commitment to quality always remained at the center of the company's activities. Today, Merrell is known for its wide range of outdoor footwear, apparel, and equipment specifically designed to meet the demands of a variety of outdoor activities. In 1986 Randy Merrell left the company, although it kept its name. From 1987 to 1992, the company was part of the Finnish sneaker brand Karhu. They shifted production mainly to Asia to save costs and maximize profits. From 1990, the brand sold up to 300,000 pairs of shoes a year worldwide. In the 1990s, the brand expanded around the world and opened branches in Canada, the UK, and Scandinavia. In 1997, Karhu sold the Merrel brand to Wolverine World Wide, a company that produced its own shoes, and Merrel remains part of the WWW Foundation to this day. The most successful model in the company's history is the Merrell Jungle Moc, of which over 10,000,000 pairs have been sold to date. From 1995, Merrell trainers were equipped with the hard-wearing Vibram sole, which gives the range even more durability and flexibility.

As many brands have proven before, performance sneakers are finding their way into the lifestyle segment. Merrel shoes are not only useful for longer hiking tours, but they also offer advantages in the urban jungle. Whether as waterproof shoes for autumn, the lined version as winter sneakers, or light models, Merrell has the right shoes for every occasion.

Merrell sneakers and their special features

Moab Speed 2

The Moab Speed 2 is an outstanding model from Merrell that has been specially developed for trail running and fast hikes. This shoe combines the robustness of a hiking shoe with the lightness and flexibility of a running shoe. One of the most notable features of the Moab Speed 2 is the Vibram TC5+ outsole, which offers excellent traction and durability on a variety of surfaces. The lightweight EVA midsole provides optimal cushioning and comfort, while the breathable mesh upper keeps feet cool and dry. The Moab Speed 2 is the perfect companion for anyone looking for speed and performance on the trail.

Agility Peak 5

The Agility Peak 5 is another impressive model from Merrell that has been specially developed for trail running. This shoe is characterized by its excellent cushioning and stability, which are ensured by the Hyperlock TPU heel reinforcement and FLEXconnect technology. The Vibram MegaGrip outsole provides exceptional traction on wet and dry surfaces, while the integrated Rock Plate offers protection from sharp rocks and roots. The Agility Peak 5 is ideal for demanding trail runners traveling on difficult and technical routes.

Moab 3

The Moab 3 is a classic in the Merrell collection and is known for its versatility and durability. The name Moab stands for "Mother of All Boots", and this shoe lives up to this reputation. The Moab 3 offers an excellent fit and high wearing comfort, thanks to the proven M Select Fit.Eco+ insole and the Merrell Air Cushion in the heel, provide additional stability and shock absorption. The Vibram TC5+ outsole offers a reliable grip on a wide variety of surfaces. The Moab 3 is the ideal hiking shoe for a wide range of conditions and terrain types.

Hydro Next Gen Moc se

The Hydro Next Gen Moc se is a unique model that has been specially developed for water activities and summer adventures. This shoe is characterized by its lightweight and quick-drying upper and ventilated construction, which ensures maximum breathability. The non-slip outsole provides a secure grip on wet surfaces, while the ergonomic fit and soft footbed ensure a high level of comfort. The Hydro Next Gen Moc se is perfect for beach walks, kayaking, or other activities in and around the water.

Moab Speed Zip GTX 1 TRL

The Moab Speed Zip GTX 1 TRL combines the best features of a hiking shoe with the benefits of a waterproof running shoe. This shoe has a GORE-TEX® membrane that ensures waterproofness and breathability and keeps your feet dry in all weather conditions. The side zip makes it quick and easy to put on and take off, while the Vibram® TC5+ outsole offers excellent grip and stability. The lightweight EVA midsole and Merrell Air Cushion™ technology in the heel provide additional comfort and shock absorption. The Moab Speed Zip GTX 1 TRL is ideal for anyone looking for a versatile and reliable shoe for demanding outdoor activities.

Over the years, Merrell has established itself as a leading brand in the outdoor sector by continuously developing innovative and high-quality products. From robust and versatile hiking boots to specialized models for trail running and water activities, Merrell has the right footwear for every outdoor enthusiast. The brand remains true to its mission to inspire people to explore the outdoors and experience adventure while providing comfort, protection, and performance. With an impressive history and a variety of outstanding models, Merrell is well-equipped to continue conquering the outdoor world in the future.